Advertising and Sponsorship

English football is one of the world’s biggest sporting properties with over 575 million homes receiving broadcasts of live matches in 203 countries across the globe.

The unique benefit and key to the success of sports advertising and sponsorship is the ability to harness the power of emotion, the passion and the loyalty that sport delivers. 

Within the UK alone, annual investment in sports sponsorship now exceeds £1 billion and continues to grow. The increasing popularity of football is a major factor stimulating growth in investment, as the numbers of those participating in and watching the game climb.

Through working with Birmingham City Football Club your brand will have the unique ability to connect with an individual’s emotions and interests, and ultimately build a relationship with the consumer based on this positive brand experience.